Napier Big Read: Participating in a Promotional Event

One of our Events Managers and postgrad student on MSc Publishing at Edinburgh Napier, Alice Piotrowska, details her experience organising our first #NapierBigRead lecture at the National Records of Scotland.

Here’s a look behind the scenes surrounding this first gathering and some of the preparations taken to kickstart our #NapierBigRead.

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At the beginning of this trimester, all Publishing students were offered the opportunity to participate in the Big Read initiative.

I knew immediately that I wanted to participate in #NapierBigRead. As a fan of Sherlock Holmes and detective fiction in general, I was fascinated by the book itself and delighted at the prospect of being involved in a real-life promotional campaign. As part of the events team I still have a lot to organise before the book’s official launch, but last Monday I had the opportunity to participate in an off-campus event which proved to be a brilliant hands-on marketing experience. Continue reading “Napier Big Read: Participating in a Promotional Event”